Sunday, 30 November 2014

Adverts-flora gold

This advert like many other butter ads is a family kind of ad, it just has a really weird feel to it. The basic concept is that the dad has got the butter and is cooking dinner whilst singing and the children film it and laugh at him. I just think it is a rubbish concept for an advert. You can see that they have obviously tried to make it comical but it just doesn't work, it comes across very cheesy and it seems to scripted. He pulls the butter out of the fridge and reads the description but it doesn't seem like something you would say when pulling butter out of the fridge even if it was a new type. Also the way he turns he stops singing and turns when he notices people watching is to rehearsed you can see that he stops and turns to much like he knew they where there. I think that they could have came up with a better advert. I feel that the music was the only thing that worked in this ad 

adverts-Skoda cake ad

This is an old advert but around the time this ad came out Skoda didn't have a  very good reputation, they where seen as an uncool car to own. This advert was really creative and a unique idea, I like that the car was made out of cake and that it showed you the process of it being made and the music went really well, its quite a happy feel to it. I just thought that it was something a bit different and also the bright orange attracts attention. It also gives you the sense of friendlyness because you can see the people making it and they all look like the are having fun.

Creative people-YouTube

On YouTube I came across a channel called Ten second songs and basically he recreates a song so that it is as if sung by 20 different artists but all of these are done using his own voice. It's really cleverly done because although he is using effects it's interesting to watch because it makes it hard to remember the lyrics when it's in a different style. It's something a bit different and obviously it must take hours for him to film and edit what turns into a 4 minute video.
The person who makes the videos is called Antony Vincent and his channel currently has 1,040,915 subscribers and his videos have 40,275,543 views. He  only has 11 videos and has only been running the channel for 8 months, it's incredible how fast his channel has gown and it shows that real talent can get you out there.
Link to his channel
https://www.youtube.com/watch?v=urzWY6sqVGw

Adverts-Sainsbury's Christmas ad

Sainsbury's this year had the idea of making the truce of World war one into a Christmas advert  but there has been a few different opinions on it. The first is that is a nice advert and that everyone should be remembering the soldiers who fought in the war. The other side is that they shouldn't be using a topic like war to help sell Christmas turkeys. When you look at it like that you can kind of see why there where so many complaints about the advert. One good thing that does come out of the ad, is that the chocolate bar shown in the advert they have actually made and they are available to buy but half of the profit goes to the families of past and present soldiers.

Sunday, 23 November 2014

Campaign ads- NHS stop smoking

You may have seen pictures like this around on billboards, TV adverts, leaflets or on cigarette packets and the picture look pretty disturbing but do they actually work? The idea behind these horrible images is to shock people who smoke into seeing what they are actually doing to their bodies. 
In my opinion I don't think it works, now the images are on cigarette cartons and they are just as bad if not worse than the one's you see on TV, this is obviously because people who don't smoke don't need to see this kind of images. But as for those who do more disturbing images are needed but the people who buy them seem to ignore the warnings and the affects of smoking, they seem to think it won't happen to them and seem to be in a state of denial. 
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These adverts have also gotten to the point of using children in their ads to show parents and other people that smoking not only harms you but harms your family too. Still though it doesn't make people stop and it makes you wonder how far these adverts can and will go to actually affect people. 

Recycling-Green phone boxes


In London recently the old mistreated red telephone boxes have been cleaned up and revamped into solar boxes that you can use to charge your phone, they have solar panels on the top so they are environmentally friendly and free to use. In return people will watch adverts while their phone charges.
It is a short term fix if your battery is running really low or if you are waiting for someone and you want give your phone a little boost of power. This was created by Some newly graduated students from the London school of economics.Also the boxes are cleaned often so that they don't get all vandalised. 
I think that this a really great unique idea and will go down really well and be a great help to people, it's a nice creative way to stop the old telephone boxes being a waste of space. The adverts are also a really good way to pay for the maintenance of the solar boxes.

Print ad- Asda kim kardashian paper recreation.


This advert featuring Kim Kardashian has been a massively popular recently and although it has no purpose it does what it is supposed to do and goes viral to the point where it's ridiculously well known. Kim Kardashian posed for this in a magazine called paper just to create a stir and  keep people talking about her.

Asda saw the big deal with this and recreated it into an advert for people to buy they champagne for Christmas, it's quite a clever idea because although it may be controversial a lot of people will know and talk about the Paper ad, this will then generate the conversation about Asda remaking the advert and then this will also be quite well known. They have kept as close as they can to the original advert finding someone who looks a bit like her, they have also used similar type faces. It's also strange how their may be adverts or thingd in maagazines that you don't agree with but if it's what's popular and it works, then that's what is going to get your advert out there.